News

Retail Eyewear Inc. signs an exclusive deal with Dwayne White (aka Don Dizzle).

 

Retail Eyewear Inc, parent of the College Optical Express franchise, VIOPSYS - Vision Operating System and Giovanni Feroce frames has signed an exclusive deal with Dwayne White (aka Don Dizzle) to produce and sell Don Dizzle Shades and all related products. This unique partnership marks the first time ever a hip-hop song will launch a product. Look for the release of the "Don Dizzle" track by the Spring of 2007.

Pictured in the photo is Dwayne White aka Don Dizzle, Giovanni Feroce - Founder and CEO; Retail Eyewear Inc and Dwyland Johnson aka Chino - lead artist on the track.